In January 2016, it was reported that the Seven Network was preparing to launch a then unnamed baking program, very similar to The Great Australian Bake Off.[4] The following month, the title of the program was revealed along with naming Zumbo as host.[5] Khoo was named as co-host in April 2016.[6][7] In June 2016, Falanga was announced as joining the program as assistant and timekeeper[2] and promos were released, advising the show would air after the 2016 Summer Olympics.[8]